Ben is an excellent marketing strategist. He understands not only how to simply write compelling content (which he’s great at as well) but, more importantly, he understands how this content fits into the broader picture, developing positioning, go-to-market strategies, and executing an overarching content & SEO strategy. Additionally, we work in a high-level, technical industry (engineering software), and he was able to get up to speed and understand the jargon and language needed to effectively run production for us. I’d highly recommend Ben for this type of work.